Gimme an Rx! Cheerleaders Pep Up Drug Sales – New York Times
Of the mantra “Hire for attitude, train for skills”, taken to the MAX.
Gimme an Rx! Cheerleaders Pep Up Drug Sales – New York Times: “As an ambitious college student, Cassie Napier had all the right moves – flips, tumbles, an ever-flashing America’s sweetheart smile – to prepare for her job after graduation. She became a drug saleswoman.
Ms. Napier, 26, was a star cheerleader on the national-champion University of Kentucky squad, which has been a springboard for many careers in pharmaceutical sales. She now plies doctors’ offices selling the antacid Prevacid for TAP Pharmaceutical Products.”